Check out the new song from FOOCH the MC – Poisoned Pancakes
Tell us about where you are from and how you got to this position today.
I’m originally from Chicago, IL. I’ve always had a love and passion for music. At an early age, I was fully engulfed in Hip-Hop culture. It wasn’t until high school that I realized I had a passion for rapping. I wasn’t looking to make rap my career, so I moved to Iowa to go to college. I continued making music, but it was only for personal enjoyment. I didn’t start taking rap seriously until a childhood friend of mine, Naledge from Kidz in the Hall, asked me to feature on their 2008 sophomore LP, In Crowd. Afterwards, Naledge named me the first artist on his Brainiac Society imprint. From then on, I went full steam ahead and was featured on several mixtapes and blog sites, and I performed at local open mics to get my name out. In 2009, I ran into a college buddy at a battle of the bands, and at that moment, we decided to form the band, Purple Asteroid Cadillac, which has gained a huge local following and visible recognition online. I’ve also released two mixtapes, which have gained me a recognizable amount of attention, and got me a featured artist of the month spot on djkyung.com.
Tell us more about the current song you are promoting to everyone.
Poisoned Pancakes is actually the first official leak from my Quiet Noise project. The track was produced by my boy Myke Storm, and is one of those beats that you just lose it on. No chorus, just hard bars. Real Hip-Hop ain’t dead, and I’m just trying to give that feeling back.
What are you currently working on and what can we expect to see?
I’m currently working on New Music Mondays, where I drop a new song every Monday, in anticipation for the release of my band, Purple Asteroid Cadillac’s debut album, Take Shape, which will be released on JMD/InGrooves/UMG distribution in spring 2012. The band and I are also working on shooting three music videos for the singles we plan to release from the album. I am working on my solo EP, Quiet Noise, as well, with hopes of releasing it shortly after Take Shape. I’m also working with my band mates and Solo Clothing Co. to establish We Run Entertainment, an entertainment company that will be the infrastructure of the entertainment industry in Iowa.
Tell us about one of the hardest challenges you had to face in the industry?
I think the hardest challenge was overcoming the fear to venture out in small town Iowa and get close-minded individuals to open up to the kind of music and art I create.
What was one of the biggest setbacks in your career and how did you bounce back?
My biggest setback was allowing stereotypes in the area keep me from exploring all avenues of the music scene to get the word out about my talent. I overcame it by expanding my network to all levels of the local scene, and not limiting myself to my comfort zone. It was this change in my thinking that led to the formation of Purple Asteroid Cadillac.
What are some things artists need to be careful of?
Watch out for scams! Good opportunities don’t just fall in your lap. If it’s too good to be true, then most likely it is. But, don’t be afraid to invest in your career. Take time and research those opportunities before you invest your hard earned dollars.
What suggestions do you have for other artists like yourself?
Don’t get too comfortable. Just because you’ve made a new connection, doesn’t mean they owe you something. Show them what you have to offer before you come at them with a hand out. Before you get a hook up, show them your worth and what you can bring to the table. Oh yeah, work your ASS off! Never stop believing in your ability to achieve your goals. Most importantly, trust in God, stay true to yourself, and your fans will stay true to you.
What are the best ways to sell your products as an artist?
I think the best way to sell your products right now is by taking advantage of the Internet. There are so many different sites that provide free promotional tools for indie artists to get their music heard and create brand recognition.
What is one of your favorite ways to promote yourself and your music?
My favorite way to promote is performing live. I get a rush from being on stage in front of screaming fans. I also enjoy having my dude Gage make cool posters and flyers to create a buzz for our events. We also push merch, collect e-mails, and connect with the fans on a personal level to get them interested in what we’re doing.